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About

With a Degree in Product Design, Masters in Design Engineering and a Doctorate in Robotics, Sid Odedra has the ability to dream up ideas, knowledge of how to make them work and skills to turn them into reality.

These diverse capabilities give Sid a deep understanding of both form and function and the appreciation of the impact they have on each other. This also gives him a unique perspective when solving difficult challenges whether technical or creative, allowing him to take a novel approach in delivering highly sophisticated outputs.

Sid has gained invaluable leadership experience while offering creative and technical direction to teams of designers, engineers and robotocists across a range of industries including entertainment, defence, fashion and technology during a number of high profile international projects.

Sid also has expertise spanning over a decade in the research, development and build of advanced robotics systems and platforms, leading to award-winning designs, patents and internationally published works (listed below).

Sid is co-founder and Technical Director of Orchestrated, a studio focused on leveraging technology to create ‘Things that Amaze’.

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Expertise

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Publications

 

Patents, Design Registrations, Trademarks

 

Barlow, C.P., Lewis, D.M., Prior, S.D., Odedra, S. And Erbil, M.A. 2009. A Novel Ring Wing Aircraft. Patent Pending GB0918680.0. Newport. Date Filed: 26 October.

Erbil, M.A., Odedra, S. and Prior, S.D. 2009. Apparatus and Method for Moving Across a Ferromagnetic Surface. Patent Pending GB1009155.1. Newport. Date Filed: 1 June.

Prior, S.D., Erbil, M.A., Foran, T., Odedra, S. and Karamanoglu, M. 2009. Unmanned Aerial Vehicle Comprising a Triangular Array of Rotors. Patent No. GB2455374B. Newport. Published: 4 November.

Prior, S.D., Erbil, M.A., Foran, T., Odedra, S. and Karamanoglu, M. 2008. Co-Axial Tri-Rotor Unmanned Aerial Vehicle. Design Registration 4008525. Newport. Date Registered: 19 September.

Prior, S.D., Erbil, M.A., Foran, T., Odedra, S. and Karamanoglu, M. 2008. Compact Unmanned Aerial Vehicle. Trademark HALO 2494871. Newport. Date Registered: 8 August.

Doctoral Thesis

Odedra, S. (2014). A Novel Method of Sensing and Classifying Terrain for Autonomous Unmanned Ground Vehicles (Doctoral Thesis, Middlesex University).

Refereed and published conference proceedings

Odedra, S. (2011). Using Unmanned Ground Vehicle Performance Measurements as a Unique Method of Terrain Classification. In Intelligent Robots and Systems (IROS), 2011 IEEE/RSJ International Conference (pp. 286-291). IEEE.

Erbil, M.A., Prior, S.D., Karamanoglu, M., Odedra, S., Barlow, C. and Bell, J. (2011). Design and Development of a Pole Climbing Surveillance Robot. In, 2011 New Zealand Rapid Product Development Conference, Auckland, NZ, 07 – 08 Feb 2011.

Prior, S. D., Shen, S. T., Karamanoglu, M., Odedra, S., Erbil, M. A., Barlow, C., & Lewis, D. (2009). The Future of Battlefield Micro Air Vehicle Systems. In International Conference on Manufacturing and Engineering Systems. Proceedings (pp. 374-379). International Conference on Manufacturing and Engineering Systems.

Odedra, S., Prior, S. D., & Karamanoglu, M. (2009). Investigating the Mobility of Unmanned Ground Vehicles. In International Conference on Manufacturing and Engineering Systems. Proceedings (pp. 380-385). International Conference on Manufacturing and Engineering Systems.

Erbil, M. A., Prior, S. D., Karamanoglu, M., Odedra, S., Barlow, C., & Lewis, D. (2009). Reconfigurable Unmanned Aerial Vehicles. In, International Conference on Manufacturing and Engineering Systems,Huwei, Taiwan, 17 – 19 Dec 2009.

Barlow, C., Lewis, D., Prior, S. D., Odedra, S., Erbil, M. A., Karamanoglu, M., & Collins, R. (2009). Investigating the use of the Coanda Effect to Create Novel Unmanned Aerial Vehicles. In, International Conference on Manufacturing and Engineering Systems. Proceedings, Huwei, Taiwan, 17 – 19 Dec 2009. International Conference on Manufacturing and Engineering Systems (pp. 386-391).

Prior, S. D., Shen, S. T., White, A. S., Odedra, S., Karamanoglu, M., Erbil, M. A., & Foran, T. (2009). Development of a Novel Platform for Greater Situational Awareness in the Urban Military Terrain. In Engineering Psychology and cognitive Ergonomics (pp. 120-125). Springer Berlin Heidelberg.

Odedra, S., Prior, S. D., Karamanoglu, M., Erbil, M. A., & Shen, S. T. (2009). Using Acoustic Sensor Technologies to Create a More Terrain Capable Unmanned Ground Vehicle. In Engineering Psychology and Cognitive Ergonomics (pp. 574-579). Springer Berlin Heidelberg.

Erbil, M. A., Prior, S. D., Odedra, S., Karamanoglu, M., & Shen, S. T. (2009). Development of a Climbing Robot Platform to Provide Temporary Surveillance in Urban Environments. In, HCI International Conference, San Diego, US, 19 – 24 Jul 2009.

Odedra, S., Prior, S., Karamanoglu, M., & Shen, S. T. (2009). Increasing the Trafficability of Unmanned Ground Vehicles Through Intelligent Morphing. In Reconfigurable Mechanisms and Robots, 2009. ReMAR 2009. ASME/IFToMM International Conference on (pp. 674-681). IEEE.

Prior, S. D., Karamanoglu, M., Odedra, S., Foran, T., & Erbil, M. A. (2009). Development of a Co-axial Tri-rotor UAV. In, Proceedings of 24th International Unmanned Aerial Vehicle Systems Conference. 24th International Unmanned Aerial Vehicle Systems Conference Bristol, GB, University of Bristol.

Odedra, S., Prior, S. D., & Karamanoglu, M. (2007). Improving the Mobility Performance of Autonomous Unmanned Ground Vehicles by Adding the Ability to ‘Sense/Feel ‘Their Local Environment. In Virtual Reality (pp. 514-522). Springer Berlin Heidelberg.

Odedra, S., Prior, S. D., & Karamanoglu, M. (2007). Towards Solving the Mobility Issues of Unmanned Ground Vehicles. In Defense and Security Symposium (pp. 656119-656119). International Society for Optics and Photonics.

Gaspar, T., Rodrigues, H., Odedra, S., Costa, M., Metrolho, J. C., Bardill, A., & Prior, S. (2004). Handheld Devices as Actors in Domotic Monitoring System. In Industrial Informatics, 2004. INDIN’04. 2004 2nd IEEE International Conference on (pp. 547-551). IEEE.